近日，跨境电商平台上的侵权行为再度引发关注。具体案例包括乌克兰插画设计师 Viktoriia Lazareva 针对其游戏手柄插画发起的版权维权，涉及394家亚马逊、沃尔玛及Temu等平台的店铺。同时，一款由中国深圳企业开发的真空吸盘手机支架在美国遭遇专利维权，目前原告已申请临时限制令。SKWRL Design 公司也发起了针对其儿童玩具“Feed the Fish”商标及相关版权的维权，已造成侵权店铺账户资产被冻结。此外，德国鞋履品牌 Birkenstock 也持续委托律师事务所对侵权卖家开展维权，重点打击未经授权的商标及图形商标。这些行为均突显知识产权在跨境销售中的重要性，提醒卖家需加强产品及设计侵权排查，及时处理可能构成侵权的商品，以防范诉讼、资金冻结等运营风险。
Recently, intellectual property infringement issues on cross-border e-commerce platforms have once again drawn significant attention. Specific cases include Ukrainian illustrator Viktoriia Lazareva’s copyright enforcement action concerning her game controller illustrations, which involves 394 stores across platforms such as Amazon, Walmart, and Temu.
Meanwhile, a vacuum suction phone holder developed by a Shenzhen-based Chinese company has become the subject of a patent infringement dispute in the United States, with the plaintiff having already applied for a Temporary Restraining Order (TRO). SKWRL Design has also launched enforcement actions against unauthorized sellers involving its children’s toy trademark “Feed the Fish” and related copyrights, resulting in the freezing of assets in infringing sellers’ accounts.
In addition, German footwear brand Birkenstock continues to work with law firms to pursue infringement claims against unauthorized sellers, focusing on the unauthorized use of its trademarks and graphic trademarks.
These enforcement actions highlight the critical importance of intellectual property protection in cross-border sales and serve as a reminder that sellers must strengthen their product and design infringement screening processes. Sellers should promptly remove products that may constitute infringement in order to mitigate operational risks such as litigation, account restrictions, and fund freezes.